.svg)
The Empiric Method
Empiric delivers your growth insights in just six weeks through three key phases.
Recruit
We recruit actual buyers from your target market, vertical, or segment and identify the right personas.
Exact buyer match based on problem-solution fit, carefully selected to ensure they represent your ideal buyer.
Exact buyer match based on problem-solution fit, carefully selected to ensure they represent your ideal buyer.
Research
We gather candid buyer perspectives through asynchronous interviews, free of sales pressure and other biases.
Highly focused on the problems from your buyers' experience - perspectives not obtainable through sales calls.
Highly focused on the problems from your buyers' experience - perspectives not obtainable through sales calls.
Deliver
We deliver insights & tailored advice directly into critical roles, interpreted by Empiric's expert panel.
Executives receive actionable GTM strategies, and sales reps receive tactical packages ready for use.
Executives receive actionable GTM strategies, and sales reps receive tactical packages ready for use.
Four Unique Perspectives
We source four key categories of participants to gather the best buyer understanding for you.
Your Exact ICP
We find the exact match for your ICP, measured by role, title & company size.
Your Customers
We interview current customers objectively to find truths in their experiences.
An Expert Panel
We find two executive leaders to contribute to the research & offer objective inputs.
Your Employees
We interview a select group of your employees and compare their current knowledge to the actual market.
Expert Advisory Panel
Our panel of 50+ cross-industry experts provides real-life insights to contextualize your research data. They review your project before meeting and can provide tailored advice and discussion during interactive sessions.
Included in our packages at no extra cost.
.png)
.svg)